“Tyler was brought on to help us get our Google Paid Search instance backup and running. He quickly integrated into our core demand generation team, taking the time to really understand our needs, our business, and our ICP. His positive impact was immediate. His expertise showed on day one when he began to consult and advise our internal teams on how to get our Google Paid Search instance built in order to scale, to spend responsibly and push campaigns live in a timely manner. Tyler owns the core execution of building out campaigns in Google and is so highly respected and trusted as an expert of his channel within the Sauce Labs marketing department. He dedicates his time and attention to detail in providing extremely informative and helpful weekly reports into our performance. He has served as a mentor to our more junior digital marketing team members which is above and beyond what one would expect of a vendor.

On top of the level of quality that Tyler shows up with from a reporting and execution standpoint, the results he has brought to Sauce Labs has been a game changer. We are seeing a continuous decrease month over month in CPL & Cost per MQL. Paid Search has become a pillar channel for our lead generation efforts and with Tyler at the helm we are continuously increasing our discretionary media spend with this channel while maintaining and/or approving upon the low cost per results.”